11
Jun 2025
The Secret to Retaining the Best Employees: Ask Them These Four Questions
Today’s playbook for retaining high-performing employees is pretty straightforward: more money, a fancier title, better benefits and a greater sense of “purpose.”
The problem? It isn’t working.
Individuals change jobs more than ever before—every 3.9 years, on average, globally, with younger generations moving even more often.
Our research shows that their reasons for switching are more complex than the ones people consistently check off on surveys—such as better salaries and titles. After 15 years of studying more than 1,000 job changes, we’ve learned that employees leave when moved by a combination of 30 forces that push them away from the present and pull them toward something new.
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